Thanks for all your efforts in the first half of the year. I’m continuously impressed by your energy, enthusiasm and ability to get things done. You set a great example to those around you, connect and elevate our team, and make HSBC a better place to work.
– Matthew J Woodington, Head of Editorial and Copy at HSBC
Dear Winnie – Thank you for leading and hosting the WPB Marketing Town Hall Q2! I was very impressed by the way you took charge and led the programme planning all the way to hosting the town hall. Thank you for your enthusiasm, positivity and energy throughout the process. We’re so lucky to have you on our team!
– Stephanie Ng, Global Head of Marketing (WPB) at HSBC
Thank you Winnie for all your support now and everything you have done for Market Squad 3. Not just for the launch of SG Live+, but also for the guidance and emotional support that you have provided to our team. You’re always so insightful and helpful!
– Jenny Lee, Delivery Manager at HSBC
Thank you Winnie for your support now and always – great to be working with you and trust that a piece is always in good hands when it’s with you!
– Simi Li, Content Strategist at HSBC
Thank you Winnie for always looking for ways to improve things for the team and myself. You’ve been such a saint and a real pleasure to work with. I admire your drive, productivity and the care you show to the people around you. No matter the challenge, you’re open to trying new things. And almost always innovate how they are done or taken care of. Thank you for always raising the bar, but also bringing everyone with you in the process.
– Jenefer Dearman, Digital Editorial Lead at HSBC
Hi Winnie, on behalf of the whole team, I would like to thank you for being awesome in supporting the People Agenda. In Jen’s words, “For your stellar job supporting the ASP People Agenda this year. Thank you for going above and beyond to create a nurturing environment for all new joiners and those who are keen to learn and develop themselves professionally.” Thank you.
– Kevin Turner, Asia Regional Head of Digital Messaging Experience & Sales Operations at HSBC
Winnie, I want to let you know how much I appreciate all of your support on the P&R project. You’ve not only jumped head-first into the ocean of copywriting we need to do, but you’ve also masterfully organised your team and really taken initiative in helping to craft this new approach that we’re trying to land. I especially value the way you’re able to arrange information in sensible and meaningful formats that make it really easy to absorb that information. Looking forward to continuing to work together.
– James Carl Dumesny, Senior Digital Product Manager at HSBC
Thank you, Winnie, for the work you’ve done for the benefit of the wider copy/content team this year to help improve the style guides on create.hsbc. Great work which is much appreciated!
– Stuart James Kirby, Lead UX Writer at HSBC
Winnie has done a fantastic job working on the Copy Club in recent months, including promoting accessibility issues in copywriting.
– Simon Ashberry, Digital Copywriter at HSBC
Hey Winnie, during the past weeks, I think your way of organising, researching, building, executing and recapping the copywriting process is sterling… would like to hear more about your insights on the ways of working, past and now.
– Christy Lau, Content Strategist at HSBC
Thanks, Winnie for your support and always excellent quality copywriting work. You really do make HSBC a better place.
– Quynh Nguyen Le, Senior Manager, Global Customer Experience Business Analyst at HSBC
Hi Winnie, I asked my team for nominations of colleagues that have been amazing during the first 6 months of 2021 and Jen nominated you, and this is why – “For creating exemplary team documentation to help others succeed in their roles; ensuring onboarding is as smooth as possible for 5 new writers in the team – all onboarding at the same time; being an example of a continuous learner that drives our content strategy agenda forwards, and the full value we can contribute to our stakeholders and customers.” And I understand why – you didn’t have to put in the extra effort of making new colleagues feel welcome but you did… you are continuously looking to take us forward, to help our customers and that’s truly awesome! Thank you, I really appreciate it.
– Kevin Turner, Asia Regional Head of Digital Messaging Experience & Sales Operations at HSBC
Thank you so much for all your hard work, diligence, attention to detail, positivity and of course, your words!! I could not imagine how [it] would have been possible without you. With every market you go the extra mile. I and everyone on the team really appreciate you. It’s a pleasure as always to work with you.
– Noreen O’Brien, Senior Digital Engagement Officer at HSBC
Thank you for taking ownership of your work, for relishing new challenges and sharing ideas so that everyone benefits!
– Eva Dyer, Copy Standards and Governance Lead at HSBC
Thank you for taking ownership of your work, for relishing new challenges and Thank you for getting stuff done – especially taking on additional work to meet high demand for Covid-19 related messaging. Your initiative, exceptional organisation and time management skills and stakeholder relationship building have enabled our team to facilitate excellent customer-focused copy for numerous markets across the Asia Pacific. Thanks also for the great work introducing scaled delivery copy processes to markets and training and holding the hands of teams new to Confluence. This additional stakeholder work has improved and streamlined the end-to-end copy process, in turn mitigating the risk of poor quality copy reaching our customers and reducing calls to the contact centre.
– Sophie Loras, Head of Content Planning at HSBC
I love that point [about keeping truncation in mind when drafting copy for push notifications and text messages]! The notification drawer is not something we’ve ever thought about before in our SMS development…
– Eoin Murphy, Digital Messaging Specialist at HSBC
Yes we love working with Winnie, who must be a best in class copywriter the way she usability tests her content with anyone standing within 2 feet of her (I have visions of people going the long way to get back to their desks to avoid becoming a participant)
– Kathleen Radford, Global Head of Digital as a Channel at HSBC
I would like to express my appreciation to you for all the long extra hours and effort you put in on our HSBC Meetups initiative. The success of our first event is due in no small part to your hard work and dedication. I value everything you’ve put into accomplishing this, and look forward to working with you on future events.
– Jason Ward, Head of Design and Operations (Experience Design) at HSBC
Winnie Choi 